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June 19, 2023


Industry Ramps Up PFAS Response

As legislative actions mount against the “forever-chemical” PFAS in multiple states and the European Union, major industry retailers have restricted the chemical family in their assortment and the Outdoor Industry Association is assisting members in the phase out of PFAS.

Fanatics Inches Toward IPO

The licensed apparel juggernaut was valued at $31 billion in Dec., when it raised a $700 million funding round, but a private investor day held last week is another sign that a public offering is the likely end game for the Michael Rubin helmed company.

Outdoor Participation Trends Higher in 2022

Continuing an expansion trend that pre-dates the pandemic, outdoor participation grew by 2.3% last year to a total of 168.1 million Americans, but core participation fell again, dropping below 30% for the first time, according to the OIA’s 2023 Outdoor Participation Trends report.

Puma Elevates Shirley Li to General Manager of China

The Big Cat named commercial director Shirley Li as general manager of China, succeeding Philippe Bocquillon, as part of its strategy to strengthen its business there.

Ten Thousand Raises $21.5 Million

The performance apparel brand raised $21.5 million in a Series A funding round, led by Provenance, with participation from Fernbrook and Alfa.

Etcetera: SSU, Puma, Pure Fishing, EAA Corp., Dick's

 
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