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Article Date: March 2023
Word Count: 185

Wolverine Moves Sweaty Betty to International Group


Following news earlier this month that CEO Julia Straus and COO Mark Smith are leaving the U.K.-based women’s activewear brand, WWW said Sweaty Betty will now report to Isabel Soriano, president of the International Group. It had been directly under Wolverine president and CEO Brendan Hoffman, but the move will better align the brand with resources to fuel its global growth. In addition, Sweaty Betty will consolidate into the group’s London offices and eliminate some redundant jobs, reducing cost structure as part of WWW’s ... Log in to view full article.

 


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