Skechers and Bass Pro were the only two companies in the sporting goods industry that aired ads this year on the biggest advertising stage in the world, the Super Bowl. Skechers and Snoop Dogg teamed-up in the “All Walks of Life” marketing campaign, which was conceptualized by the big Dogg himself. The commercial follows the rapper through a whirlwind day while he demonstrates Skechers Hands-Free Slip-ins and also features cameos by Howie Long, Tony Romo, and Martha Stewart. This is the tenth time Skechers has advertised ... Log in to view full article.