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Article Date: February 2012
Word Count: 114

Skechers Scores with Super Bowl Spot


Commercials featuring animals, particularly dogs, had the highest ratings among panelists on the annual USA Today/Facebook Ad Meter Panel. Skechers’ 30-second spot, which aired during the second quarter of the Super Bowl and featured a cameo by billionaire Mark Cuban and a pudgy French bulldog, was ranked third among all commercials with a score of 8.57. It ... Log in to view full article.

 


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