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Article Date: August 2026
Word Count: 140

Nike, Lululemon Face False Pricing Suits


Taking advantage of CA’s strict False Advertising Law, two separate but similar suits were filed in federal court there against the Lulunatics and Eager Beavertons, accusing them of using phantom discounts. Both companies used fictitious original reference prices next to strikethrough sale prices to create the false appearance of bargains, the suits allege. The LULU suit was filed by plaintiff Annette ... Log in to view full article.

 


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