Moved average age of customer up to college age from tween customer before.++++Wants to reduce SKUs in 2012.++++Also diversified sourcing from China to other low-cost countries as well as some domestic factories for fashion business that requires more speed.++++Developing more street brands like Young & Reckless. Base is still heritage brands like Hurley, Vans and Volcom. Plans to narrow private brands to focus more on fewer names.++++Starting to develop a refresh program but in early stages now.++++Plans to close 175-200 stores overall. Average sales are $600,000 vs. $1.1 million for ... Log in to view full article.