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Article Date: December 2025
Word Count: 217

Holiday Sales Growth Pegged at Around 4% in Early Surveys


Holiday 2025 is on track for a mid-singles sales gain with growth across channels according to Visa and Mastercard’s figures for the seven weeks from Nov. 1 through Dec. 31. Mastercard SpendingPulse found U.S. retail sales excluding auto was up 3.9% for the period across channels and payment types, with e-commerce gaining 7.4% and in-store going +2.9% on trends of early shopping and leveraging promotions both online and in-store. By category, apparel posted a 7.8% gain on an 8.5% online increase and a 7.0% brick-and-mortar increase. Outside of core retail, the ... Log in to view full article.

 


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