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Article Date: February 2012
Word Count: 120

British Olympic Association Will Enforce Adidas Footwear Rule on Podium


Such enforcement, according to a report in the U.K.’s The Daily Telegraph, could result in top Brits competing in the London Games this summer going barefoot on the winner’s podium if they capture a medal.

 

Adidas is the official apparel and footwear sponsor of the British Olympic Team. And BOA athletes must sign a lengthy agreement that requires them to wear ... Log in to view full article.

 


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