With its first U.S. store nearing opening, Anta is stepping up the buzz around its international expansion plans, as VP Will Wang recently discussed their three-year targets at the 2025 Asia New Vision Forum in Singapore. The U.S. flag-planting is in Beverley Hills, going head-to-head with global players in the upscale shopping district. The storefront was unveiled in June with an initial Sep. opening timeline. The world’s third-largest sportswear brand plans to generate brand heat here by jumping into a top-tier market along with its growing list of NBA endorsers. Anta ... Log in to view full article.