Alo Yoga Loses Trademark Appeal in China, Europe Next?
The brand’s global expansion hit a roadblock in China, where that country’s intellectual property regulator rejected an appeal by Alo Yoga against Alo Jewelry CZ’s trademark rights. The China National Intellectual Property Administration upheld the Czech company’s trademark registrations for jewelry products after dismissing a non-use cancellation action brought by Alo, LLC, the company behind Alo ... Log in to view full article.
