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Sporting Goods Industry News for September 09, 2026

Academy Sports Gains on Hardgoods Strength, Plans Sneaker Reset

Contributions from 21 net new stores added over the past year pushed revenues up 3% in the second quarter to $1,647,285,000 from $1,599,838,000, despite a -0.4% comp, with e-commerce growing 13%.

Famous Footwear Sales Hit by Calendar Shift

A $55.6 million IEEPA tariff refund pushed Caleres' net income attributable to shareholders to $58,642,000 from $6,713,000 for the second quarter on 6% higher sales of $695,454,000 compared to $658,519,000.

Zepp Health Loss Expands as Sales Rise

The maker of Amazfit and Zepp smart wearables grew revenues 7% in the second quarter to $63,525,000 from $59,406,000, but net loss widened to $11,330,000 from $7,740,000 last year.

Retail Import Growth Will Accelerate

Imports at U.S. container ports ticked down 4% to 2.30 million Twenty-Foot Equivalent Units on rising fuel prices, tariffs, and inflationary headwinds, according to the NRF and Hackett Associates’ Global Port Tracker report.

VF Corp.’s Outlook Upgraded by S&P

The ratings agency changed VFC’s outlook to positive from stable and affirmed its BB issuer credit rating, as the company aims to reduce leverage below 3.0x in FY 27, with a target of 2.5x net leverage the following fiscal year.

Puma Adds Nike Sports Marketing Veteran

The Big Cat appointed Steve Cecchini as its new SVP of sports marketing to oversee its partnerships with athletes, teams, and federations.

Alo Yoga Loses Trademark Appeal in China, Europe Next?

The brand’s global expansion hit a roadblock in China, where that country’s intellectual property regulator rejected an appeal by Alo Yoga against Alo Jewelry CZ’s trademark rights.

Etcetera: New Era, Simms, K-Swiss
 
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