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Sporting Goods Industry News for June 18, 2026

Giant Reaches Inflection Point as Revenues Return to Growth

Revenues at the world’s largest bike maker have declined 15% to TWD 23.4 billion ($740 mm) for the first five months of 2026, but a May turnaround helped stanch the bleeding.

Joe Vernachio Returns to Columbia

The former Allbirds CEO is the next president of COLM’s Sorel rugged fashion footwear brand, returning to the company where he once led Mountain Hardwear.

Brooks Running Elevates Marc Misiewicz

The Berkshire Hathaway-owned brand bolstered its wholesale division with several promotions, including Marc Misiewicz, a 26-year Brooks veteran, who was named VP of U.S. wholesale.

Gymshark Sued over Deceptive Marketing

Gymshark was hit with a proposed class-action lawsuit filed in S. NY district court, brought by Mihaela Lupea, accusing the exercise apparel brand of doling out money to a vast army of social media influencers to promote its products online without disclosing that they are paid ads.

Etcetera: Nike, Cabot Hosiery Mills, Caitlin Clark
 
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