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Sporting Goods Industry News for July 01, 2026
The UK retail conglomerate has agreed to sell its entire interest in Sports Direct Malaysia to MAP Active for $150 million, with the aim of opening over 350 Sports Direct stores in Southeast Asia.
The casual and outdoor retailer tapped digital commerce veteran Charlie Cole as CEO, effective Jul. 13, succeeding Andrew Mclean, who has decided to depart and is also stepping down from LE’s board.
The English folding bike manufacturer has sold equity worth a reported £18 million, with French retailer Decathlon picking up a 10% stake through its Decathlon Pulse investment arm and Chinese firm BA Capital taking 5%, according to the Evening Standard, as part of Brompton’s international expansion efforts.
DKS is extending its longtime shopper loyalty program with ScoreCard+, which costs $99 annually and offers a robust suite of rewards and free services to its best customers.
The Sentinel Capital Partners-backed parent of League, Legacy, Ouray, and Locale is acquiring Wild Tribute, known for its national park-inspired apparel.
The four-store Oregonian outdoor retailer will remain open, following the latest twist in its pending closure first announced in May 2025 with the retirement of owners Deek Heykamp and Bryan Knudsen, according to reporting from local Portland outlets.
The Big a’s 10-year, $300 million Penn State sponsorship covering footwear, uniforms, and apparel across all 31 university programs took effect today.
The golf course operator filed suit in AL district court, accusing Cathia Moss of infringing on the “Arcis Golf” mark and its castle-and-flag logo.
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