As snow starts to fall across the U.S., the winter sports market is prepared to see a 10-15% drop in orders for next season, but so far it has been remarkably restrained as far as discounting its equipment product is concerned and there is a sense that much of the product will move at or near regular price over the next six weeks.

That said, there is ground to be made up following the release of SIA’s December sales report. The Aug.-Dec. sales this season are at $2,191.2 million, down about 2% from the record $2,240.7 million last year as strong ... Log in to view full article.