Under Armour Adds Joel Embiid to Stable
The 76ers All-Star center will boost Under Dog’s presence in the I-95 corridor to complement its marquee star, the Warriors Steph Curry. Embiid has a robust social media presence and will reportedly become the highest paid big man in the sneaker world now. Various sources report that Nike, Adidas and Puma were all interested in signing Embiid, but he was leaning all along to Under Dog because he wanted a signature shoe. He had been with Adidas. His social media posts last year lit up the NBA and he has more than 1.5 million Twitter followers. That is dwarfed by ... Log in to view full article.