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Article Date: January 2017
Word Count: 227

Fanatics Will Be Sole Source of NBA Replicas, Too

The fast-growing e-tailer, which already operates and the league’s brick-and-mortar stores, will have exclusive rights to make and sell replica jerseys starting next season, while Nike will supply the on-court apparel as it takes over the NBA license from adidas for 2017-18. The Wall Street Journal reported that the deal also includes WNBA and D-league, and that while pricing details have not yet been set, the new replica jerseys will likely be more expensive than those sold by adidas currently.


Fanatics acquired similar rights last fall to sell MLB replica apparel beginning in 2020 when Under Armour takes over from ... Log in to view full article.


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