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Article Date: August 2017
Word Count: 639

Decathlon Plans Return to U.S. Market in Bay Area

A former Golfsmith store on Market St. suggests an opening of a new Decathlon store, and the French retail giant confirmed that it plans to open before the end of the year. The website also said that it will be rolling out its website in California soon. Michel D’Humières, who has been running the large Spanish operation and also is in charge of its operations in Latin America and Mexico, has been named president of Decathlon USA. With the somewhat more disguised entry of Sports Direct into the U.S. market through its acquisition of the Eastern Mountain Sports and Bob’s ... Log in to view full article.


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