Preview - Please log in to view full article.

Article Date: May 2017
Word Count: 264

Champion Activewear Will Spearhead HanesBrands Growth Strategy

HBI’s new three-year plan, called Project Booster, will seek to accelerate worldwide omnichannel and global Champion growth, while cutting $150 million in costs annually and reinvesting $50 million of that savings into the initiative. Booster, which launched in Q1 with the layoff of 220 corporate employees, is ultimately expected to generate $300 million of incremental annual net cash from operations by 2020. About $100 million will come from savings in SG&A and cost of sales, with the other $200 million from working capital improvements, including inventory turns and A/P and A/R management. The Champion brand, unified worldwide by last year’s ... Log in to view full article.


Already a subscriber?

User Name:  


Not yet a subscriber?

Try SGI for a month FREE. You’ll get our daily news feed, weekly newsletter, and access to the last two months of SGI articles.

Start a new subscription to SGI, or order any of our other products.