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Article Date: September 2017
Word Count: 320

Adidas Signs $191 Million Deal with Kansas

The 14-year deal, an extension of an existing contract, will be a school-wide deal and replace immediately an existing six-year deal that was due to expire in 2019 that paid the Jayhawks about $26 million annually. It is the richest deal between Adidas and a U.S. college yet, surpassing the $160 million 10-year deal is recently signed with Louisville although the Cardinals will have a higher annual payment at $16 million vs. $13.6 million for Kansas. It does remain well behind the 15-year, $280 million deal between Under Armour and UCLA and the 15-year deals that Nike has with Ohio ... Log in to view full article.


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