Nike to Begin Selling on Amazon
The Eager Beavertons will begin offering some of their products on Amazon.com in exchange for an agreement with the e-tailer that will mean that it will assist Nike in cleaning up unauthorized sales by third-party sellers as well as helping it police counterfeits, according to the Wall Street Journal. The Swoosh will be part of the Brand Registry program on Amazon that allows brand owners to set up and control their own online brand stores. The news pushed down shares of Foot Locker and Finish Line. Both Adidas and Under Armour are already selling on Amazon directly, as are almost ... Log in to view full article.