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Article Date: February 2020
Word Count: 483

Nautilus Finishes 2019 with Optimism as Transformation Begins


Huge cuts to SG&A in the final quarter resulted in net income of $3,487,000 up from $1,362,000 prior despite 10% lower revenues of $104,173,000 vs. $115,385,000 on plunging direct segment sales. The results anniversary the disastrous Q4 in 2018 where NLS first realized its then new Max Trainer and Max Intelligence connected fitness platform has fallen flat. Since then, NLS hired CEO Jim Barr last summer to turn things around, who is off to a good start with deep cuts to unproductive direct segment advertising and other operating expenses. A new strategic plan for the company is in development and ... Log in to view full article.

 


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