Lululemon Launches Fitness Platform and Membership Program
The lulunatics will roll out their connected fitness platform, lululemon Studio, on October 5, and its two-tier membership ecosystem nationally after successfully testing it in four cities. The membership program is centered around its Mirror interactive home gym, and offers a lower tier free to all that unlocks exclusive deals, events and select classes, while the “Pinnacle” level of membership gives access to in-person classes and events in the community for $39 per month. The upper tier membership includes unlimited access ... Log in to view full article.