Global Snow Tsunami Buoys Winter Sports Industry
While there are good reasons to think the winter sports business is on stable footing on a more organic level, it is undeniable that strong and early snowfall in the U.S. and Europe are leading to conditions that suggest retail inventories will be picked clean by the end of the season. Data from December is not yet available, so the evidence is mostly anecdotal but the signs are clear that December and January sales results are going to produce a record year for the winter sports market with most of the growth still coming from snowboard and AT/Backcountry and even ... Log in to view full article.