Orvis appointed POWDR and Mountain Hardwear veteran, Laura Schaffer to the newly created role of VP conservation and sustainability.++++Strava hired former Taco Bell chief digital officer, Zipporah Allen as chief marketing officer at the fitness startup.++++Puma signed Peloton Instructor Aditi Shah as a Train Puma global ambassador, and inked a deal as apparel and footwear supplier to Alfa Romeo F1 Team Orlen.++++Skechers is sponsoring auto racing Team ... Log in to view full article.