April Sneaker Sales Up 7%
Riding the shift of Easter into the month, sneaker sales rose 7% overall to $1,277.8 million from $1,191.1 million on a 7% increase in units and a flat ASP, according to NPD Group. Men’s sales were up 8% to $643.2 million $594.3 million; women’s up 5% to $348.5 million from $330.6 million; and kids’ up 7% to $286.1 million from $266.2 million. Of course, the retail quarter remained soft because the biggest month was down low-single digits due to the delayed tax refunds and stronger Mar. and Apr. sales were unable to compensate for the early loss. Many consumers who ... Log in to view full article.