NEW PRO WIE IS NIKE’S NEWEST EMERGING FACE.
Fifteen-year-old Michelle Wie is wasting little timetaking financial advantage of her new professional golf status, signingseparate endorsement contracts with corporate giants Nike Inc. and Sony worth areported $10 million annually. She immediately announced her intentions to givesome of the endorsement dollars to charity, pledging $500,000 to the U.S. GolfHurricane Relief Fund established by major golf organizations.
Now corporate America and consumers will be watchingwith the golf world to see if her game and personality transcends the sport anddelivers a Tiger-like bounce to those who will pay her to hawk their goods. TheEager Beavertons, who have been eying the young Korean-American player ... Log in to view full article.