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Article Date: March 1998
Word Count: 276

JUST FOR FEET BEATS Q4 STREET ESTIMATE, SETS SPECIALTY


The much-ballyhooed new prototype for its AthleticAttic/Imperial specialty division, acquired a year ago throughtwo acquisitions, will debut next week. Its arrival will be toutedwith a heavy dose of advertising, according to Street sources.Officially, at least, JFF remains tightlipped about its location.The division is being headed by Alex Bond, VP of strategic development.

Meanwhile, Mighty Foot is showing a 'renewed senseof confidence,' following Q4 and FY earnings that were respectively25 and 27 per cent above prior year levels. Comp superstore salesthat rose 4 per cent in Q4 are expected to remain in the 4-5 percent range in FY99 as the chain moves ... Log in to view full article.

 


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