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Article Date: December 2010
Word Count: 505

Rebounding Basketball May Give Finish Line Added Bounce


Steadfast on sticking to strategic initiatives, which include driving Internet sales to mid-teens from a current 10% of business and pushing per sq. ft. sales past the $352 mark, Finish Line may get an added boost from a recovering, higher average ticket basketball category and should gain additional traction from further expansion of Nike Track Club concept areas to approximately 300 doors, or half the chain, by June. In Q3, the high-profile basketball category (15-20% of FINL’s top line) generated its first positive comp (up mid single digits) of the FY for the retailer, with the solid, crown jewel Air ... Log in to view full article.

 


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